Hi. I’m Anna. Lead copywriter, branding specialist, and content marketer.

^{With over 15 years of experience working with agencies and in-house teams, I have a proven record in the marketing, advertising, and public relations industries.}

Throughout my career, I've refined my skills as a lead copywriter, content strategist, and storyteller. I specialize in crafting tailored content that directly resonates with my client’s audience, compelling them to take action. My extensive experience covers a spectrum of mediums, including ads, video and audio scripts, websites, email, direct mail, social media, journalism, press releases, and more. Having written for both global brands and small businesses, I possess the capability to strategically promote well-established brands or shape the identity of emerging ones.

Creative collaboration is the driving force behind my passion for this profession. I offer prompt turnaround paired with meticulous work, innovative solutions, and the versatility to write for any audience while authentically embodying diverse brand voices.

^{A few highlights from my career:}

^{-I have developed strategic and creative short and long-form copy for B2C and B2B clients across multiple platforms including digital, TV/radio, print, in-store, OOH, blogs, and more}

^{-I am adept at facilitating brainstorming sessions and leading creative teams to transform ideas into engaging content that moves consumer audiences to action}

^{-As the senior editor, I strategized and wrote digital content for the online magazine "Walmart World," distributed to Walmart’s 2.1 million associates}

^{-I was a key team member in the creation and development of the Global Walmart Shopper Marketing Playbook and Shopper Marketing Principles}

^{-As the lead social media copywriter for the global Walmart brand, I wrote and conceptualized the Facebook post with the 3rd highest engagement rating for a product-based post in Walmart's history at the time of publishing}